Course Info
Semester 1
| Course Code | Course Title | Credit Hours |
|---|---|---|
| DMIB-01001 | Principles of Marketing | 3 |
| DMIB-00001 | Freshmen English-I | 3 |
| DMIB-01002 | Computer Applications in Business | 3 |
| DMIB-00002 | Pakistan Studies | 3 |
| DMIB-00003 | Islamic Studies | 3 |
| DMIB-01003 | Introduction to Business | 3 |
Semester 2
| Course Code | Course Title | Credit Hours |
|---|---|---|
| DMIB-00007 | Introduction to Psychology | 3 |
| DMIB-02001 | Introduction to Digital Marketing | 3 |
| DMIB-00006 | Financial Accounting & IT | 3 |
| DMIB-00005 | Business Mathematics and Statistics | 3 |
| DMIB-00004 | Freshmen English-II | 3 |
| DMIB-01004 | Principles of Management | 3 |
Semester 3
| Course Code | Course Title | Credit Hours |
|---|---|---|
| DMIB-02003 | Freelancing & Creative Consultancy | 3 |
| DMIB-01006 | Graphic Design & Animation | 3 |
| DMIB-02002 | Marketing Management | 3 |
| DMIB-00010 | E-Human Resource Management | 3 |
| DMIB-00009 | Business Economics | 3 |
| DMIB-00008 | Fahmul Quran | 3 |
Semester 4
| Course Code | Course Title | Credit Hours |
|---|---|---|
| DMIB-00013 | Financial Management | 3 |
| DMIB-01009 | E-Commerce | 3 |
| DMIB-01008 | Online Consumer Behaviour | 3 |
| DMIB-00012 | Website Design & Development | 3 |
| DMIB-01007 | Digital Economy of Pakistan | 3 |
| DMIB-00011 | Creative Content Writing | 3 |
Semester 5
| Course Code | Course Title | Credit Hours |
|---|---|---|
| DMIB-01013 | Digital Brand Management | 3 |
| DMIB-01012 | Marketing Research Methods | 3 |
| DMIB-00015 | Organizational Behaviour | 3 |
| DMIB-01011 | Social Media Marketing | 3 |
| DMIB-01010 | Digital Marketing Campaign | 3 |
| DMIB-00014 | Entrepreneurship | 3 |
Semester 6
| Course Code | Course Title | Credit Hours |
|---|---|---|
| DMIB-01017 | SEO | 3 |
| DMIB-01016 | Cyber Security | 3 |
| DMIB-01015 | Online Store Development & Channel Integration | 3 |
| DMIB-01014 | Cyber Law | 3 |
| DMIB-00016 | Business Ethics | 3 |
Semester 7
| Course Code | Course Title | Credit Hours |
|---|---|---|
| DMIB-01018 | Digital Sales Management | 3 |
| DMIB-00017 | Business policy | 3 |
| DMIB-03001 | Content Marketing | 3 |
| DMIB-03002 | Affiliate Marketing | 3 |
| DMIB-03003 | Total Quality Management | 3 |
| DMIB-03004 | E-CRM | 3 |
| DMIB-03005 | Online Consumer Behavior | 3 |
| DMIB-03006 | Pay per click Marketing | 3 |
| DMIB-03007 | Applied Marketing Analytics | 3 |
| DMIB-03008 | Marketing Information System | 3 |
Semester 8
| Course Code | Course Title | Credit Hours |
|---|---|---|
| DMIB-01019 | Working in Virtual Teams | 3 |
| DMIB-00017 | Business policy | 3 |
| DMIB-03001 | Content Marketing | 3 |
| DMIB-03002 | Affiliate Marketing | 3 |
| DMIB-03003 | Total Quality Management | 3 |
| DMIB-03004 | E-CRM | 3 |
| DMIB-03005 | Online Consumer Behavior | 3 |
| DMIB-03006 | Pay per click Marketing | 3 |
| DMIB-03007 | Applied Marketing Analytics | 3 |
| DMIB-03008 | Marketing Information System | 3 |